Food Quality and Meeting Room Facilities at Pesona Alam Resort & Spa that affect Meeting Participants' Customer Satisfaction

Abstract

Abstract
In addition to providing lodging services, many hotels also provide services as meeting locations for consumer
needs, usually from companies or government offices. The quality of food products served along with the
facilities provided in the meeting room of a hotel is something that can determine customer satisfaction of
meeting participants. The independent variable of this study is the quality of food products and meeting room
facilities, while the dependent variable is customer satisfaction of meeting participants. The research was
conducted at Pesona Alam Resort & Spa with a qualitative method with a descriptive approach designed by
submitting a hypothesis. Primary data obtained as many as 150 respondents who were collected from
questionnaires to visitors to Pesona Alam Resort & Spa. The sampling technique was carried out by accidental
sampling. The data analysis method used is Statistical Product and Service Solution (SPSS) version 21.0. The
results showed that the variable quality of food products and meeting room facilities had a positive effect on
customer satisfaction of meeting participants. The two variables also have a simultaneous positive effect on
customer satisfaction of meeting participants. The benefits of this research become the basis and strategic policy
for Pesona Alam Resort & Spa managers in creating variables that create consumer satisfaction in the future.

Keywords: Food Quality, Meeting Room Facilities, Customer Satisfaction