Fratama, R.N., Jahroh, S. and Suwarsinah, H.K. 2025. Analysis of Internal and External Factors in Business Development Strategy. Jurnal Ilmiah Manajemen Kesatuan. 13, 6 (Nov. 2025), 4729–4740. DOI:https://doi.org/10.37641/jimkes.v13i6.4188.