PURNAMA, J. A.; ARIEF, M.; DIATMIKA, A. A. K.; EDASTAMA, P. The Influence Of Media And Group Influence On Generation Y Attitudes In The Use Of Beauty Products Mediated By Subjective Norms. Jurnal Ilmiah Manajemen Kesatuan, [S. l.], v. 12, n. 6, p. 2475–2492, 2024. DOI: 10.37641/jimkes.v12i6.1701. Disponível em: https://jurnal.ibik.ac.id/index.php/jimkes/article/view/1701. Acesso em: 12 jun. 2026.