PARASARI, N. S. M.; CAHYANTI , G. A. P. F. A.; ANGGRESWARI, N. P. Y.; MAHESWARI, A. A. I. A. The Role of E-WOM in Mediating the Influence of Brand Image on Product Purchasing Decisions. Jurnal Ilmiah Manajemen Kesatuan, [S. l.], v. 13, n. 2, p. 777–786, 2025. DOI: 10.37641/jimkes.v13i2.3132. Disponível em: https://jurnal.ibik.ac.id/index.php/jimkes/article/view/3132. Acesso em: 4 jun. 2026.