MARIESKI, T. C.; SUGIAT, M. A. The Influence of Online Customer Reviews and Celebrity Endorsement on Purchase Intention of Skin Mandatory Products. Jurnal Ilmiah Manajemen Kesatuan, [S. l.], v. 13, n. 5, p. 3605–3616, 2025. DOI: 10.37641/jimkes.v13i5.3689. Disponível em: https://jurnal.ibik.ac.id/index.php/jimkes/article/view/3689. Acesso em: 4 jun. 2026.