MUTHIAH, F.; SETIAWAN, B. Pengaruh Brand Awareness, Brand Characteristic, dan Emotional Branding terhadap Keputusan Pembelian. Jurnal Ilmiah Manajemen Kesatuan, [S. l.], v. 7, n. 2, p. 259–267, 2019. DOI: 10.37641/jimkes.v7i2.228. Disponível em: https://jurnal.ibik.ac.id/index.php/jimkes/article/view/228. Acesso em: 3 may. 2024.