Mahyuzar , Heri, and Kholifah Kholifah. 2023. “The Effect of Digital Marketing Activities on Intention to Buy at Shopee (Study on Generation X and Y)”. Jurnal Ilmiah Manajemen Kesatuan 11 (3):1129-38. https://doi.org/10.37641/jimkes.v11i3.2251.