A. P. Indrianto, I. Nurahman, D. T. Ramdani, and M. A. Al-Kindi, “The Influence Of Discount Framing And Peer Influence On Cosmetic Purchase Decisions In Tiktok Commerce: The Moderating Role Of AI-Based Recommendations”, JIMKES, vol. 13, no. 4, pp. 2047–2056, Jun. 2025.