Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025

View Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025

All articles in this issue were authored or co-authored by contributors from Indonesia, Malaysia, Thailand and New Zealand

Published: 2025-07-03

Articles


  • The Impact of Carbon Trading, Firm Size, Profitability, and Leverage on Company Value

    Tohap Parulian; Muhammad Yamin Siregar
    2921-2926
    DOI: https://doi.org/10.37641/jimkes.v13i4.3610

  • Innovation of Tuition Fee Payment through a Web-Based Information System Integrated with Digital Financial Services at SMK Mekanika Kota Bogor

    Sinta Listari, Yayuk Nurjanah, Yanto Hermawan, Muhammad Aniq Hanif, Intan Vidya Mega Utami
    2927 - 2932
    DOI: https://doi.org/10.37641/jimkes.v13i4.3710

  • Green Marketing and Green Purchase Intention: The Mediating Role of Brand Perception

    Dewi Murtiningsih, Junaedi Junaedi
    2933-2940
    DOI: https://doi.org/10.37641/jimkes.v13i4.3545

  • Digital Marketing, Attractions, and Services as Drivers of Tourist Satisfaction and Loyalty: Evidence from Mount Dempo, South Sumatra

    Elvera Elvera, Diah Natalisa, Sastra Mico, Nisa Rahmaniyah Utami
    2941 - 2946
    DOI: https://doi.org/10.37641/jimkes.v13i4.3719

  • Achieving Entrepreneurial Renewal in Resource-Constrained SMEs through Digital Platforms: A Process-Oriented Model

    Joddy Hernady, Brina Mariana
    2947-2956
    DOI: https://doi.org/10.37641/jimkes.v13i4.3681

  • Employee Performance Development Model Through Organizational Restructuring of Social Media Marketing and Work Engagement

    Dingot Hamonangan Ismail, Joko Nugroho, Danang Aziz Akbarona, Aspizain Caniago
    2957-2968
    DOI: https://doi.org/10.37641/jimkes.v13i4.3459

  • Digital and Collaborative Marketing Strategy for Palutungan Camping Ground Based Tourism Development

    Enda Sukenda, Azhar Affandi, Yudhi Koesworodjati
    2967-2978
    DOI: https://doi.org/10.37641/jimkes.v13i4.3506

  • Marketing Management Strategies of Buffalo Livestock Traders in Addressing Price Fluctuations at Bolu-Rantepao Animal Market

    Isak Pasulu, Elisabet Pali, Elsap Patta Pasulu, Johanna R. Tangirerung
    3279-3288
    DOI: https://doi.org/10.37641/jimkes.v13i4.3712

  • Performance Analysis of Village Owned Enterprise Development Strategy in North Toraja Regency

    Elisabet Pali, Isak Pasulu, Elsap Patta Pasulu, Johanna R. Tangirerung
    3289-3296
    DOI: https://doi.org/10.37641/jimkes.v13i4.3713

  • Community Acceptance of Digital ZIS Payment Technology: Evidence from BAZNAS Tangerang Selatan City

    Deni Nuryadin, Indupurnahayu Indupurnahayu, Didin Hafidhuddin, Irfan Syauqi Beik
    3297 - 3300
    DOI: https://doi.org/10.37641/jimkes.v13i4.4000

  • Determining Marketing Performance Product Innovation and Digital Marketing

    Asti Marlina, Lucky Hikmat Maulana, Hanif Zaidan Sinaga, Jihan Fadhila, Miranti
    3301-3312
    DOI: https://doi.org/10.37641/jimkes.v13i4.3431

  • The Influence of Content Frequency and Content Quality on Purchase Decision through Brand Awareness

    Erislan Erislan
    3313-3318
    DOI: https://doi.org/10.37641/jimkes.v13i4.3648

  • Building Green Organizational Citizenship Behavior in the Electronics Industry: The Role of Green Transformational Leadership, Green Organization Culture and Green HRM

    Erni Yuningsih, Ismartaya Ismartaya, Sri Harini, Cahya Sumirat
    3319 - 3324
    DOI: https://doi.org/10.37641/jimkes.v13i4.3948